Tag Archives: creativity

Some things change. Some things stay the same…

A new Logo Design for my business! But the same personalized Creative Marketing & Editorial Services for my clients!

It’s been 28 years since I started my own business, The Write Way, LLC. In those 28 years a lot has changed in business, and in life, in general.

Since 1995, I’ve had the privilege of working with some great people and organizations, offering them creative marketing, editing, writing, social media and website content development services, all to help them build and promote their businesses.

Now, it’s time for me to turn the focus on my own business. The first step in this process was started earlier this year, when I decided to have a new logo created for The Write Way. I love the new, refreshing “vibe” the logo represents, and I’m excited to share The Write Way’s new logo with the world!

Cheers to new things, new beginnings, and to the future… stay tuned!

– KM

‘Nothing great was ever achieved without enthusiasm…’

syllabi fall 2017American Poet Ralph Waldo Emerson said, “Nothing great was ever achieved without enthusiasm.” I agree 100%! That’s why I’m so excited to be starting another semester working with my students at Rider University. This semester, I’m teaching “COM107 Writing for the Media” and “COM341 Publicity Methods.” I couldn’t be any more enthusiastic about meeting my students (although I’ve met a few before) and about moving ahead with the activities planned for Fall 2017.

It’s go time! Classes start this week, and my syllabi are complete and already shared on Canvas (Rider’s learning management system online). Enthusiastically, I anticipate Fall 2017 will be a GREAT semester! Bring it on!

New Opportunities Require New Ways of Thinking! (#Repost2017)

I originally wrote and published the following blog post in June 2011, but I think it’s still relevant and appropriate for today’s world. What do you think?… Over the past few months (in 2011), I’ve been exploring new opportunities and paths, specifically looking for additional revenue streams to add to my “collection” as a self-employed professional. On several occasions, I’ve run into a similar mindset shared by people in management/leadership positions, and I’ve heard these words over and over again: “Don’t try to change us. This is how we do things…”

cropped thinking brain

I can’t help but wonder why people develop this mindset, and why they’re closing off any new ideas. Why, at this time, when our economy is suffering and sales are slow in every industry, would we want to continue doing things the same way we did 10 or 20 (or even 30) years ago? Why don’t we want to change? Why wouldn’t we want to embrace new ideas and opportunities?

When I ran into my high school social studies teacher about a year ago, she said hello and she also said that she remembers that I always asked a lot of questions in class. — She did add that they were “good” questions, by the way… ;-) — I guess I haven’t changed much in that way: I’m still asking  a lot of questions. But, over the years, I have changed in the way I see the world around me, and I’ve learned that new opportunities require new ways of thinking.

What do you think? If you have answers to any of my questions, please share them here.

Until next time, take care and thanks for reading!

Kathy

Creativity and enthusiasm shine through the blogs my students are writing!

A few years ago, I blogged about how impressed I was with the blogs my students were creating and writing for our COM106 Writing for the Communication Professions class at Rider University. And each semester since 2012, I’ve continued to be “wowed” by my students’ blogs.blogcollageimage It’s not just the writing that they’re doing that’s impressive. It’s my students’ creativity that impresses me the most!

I give my students complete creative control over their blogs, and they can choose to write about any theme they want (because I believe that it’s always easier to write when you’re writing about a topic that interests you). Their creativity is awesome, and it’s enhanced by their enthusiasm for the topics they’re writing about, as well! They’re doing such a great job writing their blogs this semester, and the themes and topics are so interesting. I enjoy reading every post they write. 🙂

Take a look at a few of the blogs created during the past few weeks (Spring Semester 2015), and I think you’ll be impressed, too!

Different ways we get ready to write (and writing is a creative process)

This week, my writing classes are exploring the different ways we get ready to write. I’ve written my thoughts about this in previous blog posts, including this blog post from earlier this year: Getting Ready to Write (in 2012). But, I’d like to reinforce this additional message: Whatever you’re writing, whether it’s an advertising campaign, poem, fiction, research paper, blog post, etc., writing is a CREATIVE PROCESS. Business writing and creative writing both require the “creative juices” in our bodies to be flowing in abundance. So, whenever we’re getting ready to write, it’s important to stir up our creativity!

One way to do this is through mind mapping. Here’s an infographic I found on Pinterest that shows how mind mapping can work:

 

Have you tried mind mapping? Or maybe you prefer other ways to get your creative juices flowing and to get ready to write? Please share the ways you get ready to write by commenting on this post. Thanks for reading and sharing! — KM